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DTSTART;TZID=America/Chicago:20250711T100000
DTEND;TZID=America/Chicago:20250711T141500
DTSTAMP:20260507T235224
CREATED:20250624T124514Z
LAST-MODIFIED:20250624T124514Z
UID:44218-1752228000-1752243300@heartlandfoodbusiness.org
SUMMARY:2025 Small Business Marketing Meetup - Kansas SBDC at WSU
DESCRIPTION:Elevate your marketing with real-world strategies\, expert insights\, and practical tools designed for small businesses. This year’s Marketing Meetup brings together marketing professionals\, educators\, and entrepreneurs for an energizing day of hands-on learning. Dive into sessions on sharpening your marketing strategy\, leveraging data-driven research\, and uncovering hidden website pitfalls. You’ll also explore the power of Every Door Direct Mail (EDDM) to boost your local reach without needing a mailing list. \nWalk away inspired and equipped with actionable tactics to improve your customer journey\, increase visibility\, and drive real results\, starting now! \nMorning Session \nBetter Strategy\, Better Results – Presented by Doug Stucky- Assistant Dean and Director of Curriculum and Program Development \nWork through practical exercises to sharpen your marketing strategy and boost results. Learn to read customer and industry signals\, improve the customer journey\, and stand out in your market—all while building a focused\, winning strategy you can start using immediately. \nBreakout Session \nEvery Door Direct Mail (EDDM) – Presented by Koell Collins- Wichita American Marketing Association\, Programming VP & Founder\, STBL Strategies \nLearn how to use EDDM\, a low-cost USPS program\, to target neighborhoods without a mailing list. Discover how this powerful tool can help small businesses and local organizations increase visibility and grow their customer base efficiently. \nBreakout Session \nThe Hidden Costs of a Bad Website – Presented by Marisa Vanskiver- CEO and Senior Educator \nDiscover how your website might be secretly costing you leads and sales. This talk reveals the hidden drains of poor user experience (UX) and inaccessible design\, and then provides simple\, actionable tweaks you can implement right away to boost your online performance and stop the leak of potential revenue. \nAfternoon Session \nFrom Ideas to Impact: Using Research To Build Your Business – Presented by Dr. Lynn Matthews- Assistant Professor of Marketing\, Barton School of Business\, Wichita State University \nTurn instincts into impact by learning how to use research to guide your business decisions. Discover how to frame the right questions\, choose effective research methods\, and apply insights that drive smart\, strategic growth. \nDate: Friday\, July 11th\, 2025 \nTime: 10:00 am – 2:15 pm (Check-in at 9:30 am) \nCost: $10.00 to attend. Registration is required. \nRegistration closes on Monday\, July 7th\, 2025 \nMore Info: 07/11/25 – Small Business Marketing Meetup \n**Disclaimer: Sessions will not be recorded. However\, all attendees will receive presentation materials via email after the event. Lunch will be available for purchase. Please note that per SBDC policy\, refunds are not available. Free parking is provided at the WSU Metroplex.
URL:https://heartlandfoodbusiness.org/event/2025-small-business-marketing-meetup-kansas-sbdc-at-wsu/
LOCATION:Hughes Metropolitan Complex\, 5015 E. 29th ST. N.\, Wichita\, KS\, 67260\, United States
CATEGORIES:In Person Event,In Person Training
ORGANIZER;CN="Kansas SBDC":MAILTO:ksbdc@wichita.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250716T130000
DTEND;TZID=America/Chicago:20250717T203000
DTSTAMP:20260507T235224
CREATED:20250527T213828Z
LAST-MODIFIED:20250527T213828Z
UID:42727-1752670800-1752784200@heartlandfoodbusiness.org
SUMMARY:Kansas Farm Bureau's Communication\, Media and Spokesperson Training
DESCRIPTION:Join the Communications\, Media & Spokesperson Training on July 16–17 in Hays\, and learn how to confidently represent your farm\, your values and your role in feeding Kansas and beyond. \nWhy You Should Attend\nLearn how to clearly and powerfully share your farm’s story through media interviews\, public events and online platforms.\nGet hands-on experience in public speaking\, storytelling and handling tough questions with confidence.\nBuild your skills to become a trusted voice in your community and an advocate for local food systems.\nConnect with fellow producers and communicators who share your passion for Kansas-grown food.\nThis free\, two-day training includes meals and lodging and it’s exclusively for Farm Bureau members. \n\nApplicant shall be a member in good standing with their county Farm Bureau.\nApplicant shall be a Farm Bureau member.\nApplicant shall complete an application and be willing to meet all time commitments associated with the program held at Holiday Inn Express in Hays beginning at 1p.m. on Wed.\, July 16 and ending at 8:30 p.m. on Thurs.\, July 17.\n\nApply by June 24 to secure your spot. \nFor more info: Kansas Farm Bureau’s Communication\, Media and Spokesperson Training | Shop Kansas Farms | Brought to you by Kansas Farm Bureau
URL:https://heartlandfoodbusiness.org/event/kansas-farm-bureaus-communication-media-and-spokesperson-training/
LOCATION:Holiday Inn Express in Hays\, KS\, 4650 Roth Ave\, Hays\, KS\, 67601\, United States
CATEGORIES:In Person Event,In Person Training
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250818T083000
DTEND;TZID=America/Chicago:20250819T123000
DTSTAMP:20260507T235224
CREATED:20250804T132315Z
LAST-MODIFIED:20250804T132315Z
UID:46842-1755505800-1755606600@heartlandfoodbusiness.org
SUMMARY:Applied Food Safety Microbiology Training
DESCRIPTION:Applied Food Safety Microbiology Training Microbial control programs play a key role in controlling spoilage\, toxigenic\, and pathogenic microorganisms in a variety of raw and finished food products. Food Drug and Administration (FDA)\, United States Department of Agriculture (USDA) and Food Safety Modernization Act (FSMA) regulations\, audit programs\, and customer requirements are driving the need for food processors to develop sound microbial control programs that address microbial issues in their products. \nSmall and medium-scale fruit\, vegetable\, and meat processors are encouraged to attend this free training sponsored by the Missouri Department of Agriculture. Participants will acquire a basic food safety microbiology knowledge and will be able to address common micro issues using an environmental monitoring program and preventive control strategies. \nTarget audience: small and medium-scale food (fruits\, vegetables\, canners\, & meat) processors\, quality assurance and quality control personnel\, line supervisors\, operators\, sanitation supervisors\, quality managers\, farmers doing businesses in farmer’s market\, canning professionals\, and managers. \nDuration: 1.5 days \nRegistration cost: Free \nContact: Kantha Channaiah\, \nEmail: lchannaiah@missouri.edu \nTel. 573-882-2673 \nTo Register: Applied Food Safety Microbiology | MU Extension
URL:https://heartlandfoodbusiness.org/event/applied-food-safety-microbiology-training-2/
LOCATION:University of Missouri Campus\, #145 William Stringer 1406 E Rollins Street\, Columbia\, MO\, 65201\, United States
CATEGORIES:In Person Training
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250909T080000
DTEND;TZID=America/Chicago:20250911T123000
DTSTAMP:20260507T235224
CREATED:20250812T212531Z
LAST-MODIFIED:20250812T212531Z
UID:47049-1757404800-1757593800@heartlandfoodbusiness.org
SUMMARY:Free HACCP training (Sep 9-11\, 2025) in Columbia\, MO
DESCRIPTION:This is a 2.5-day interactive course (limited to 25 individuals) taught by the University of Missouri’s leading food safety expert with more than 20 years of experience in teaching\, training and research. \nThis course is accredited by the International HACCP Alliance. In addition to learning sound food safety principles\, this course trains the individual to develop and implement an effective HACCP plan in their food processing facility.  This course helps food professionals learn the latest food safety issues that affect their products as well as how to develop and implement an effective HACCP plan. \nThis is a must-attend course for beginners\, food processors\, plant managers\, line supervisors\, operators\, sanitation supervisors\, QA personnels\, students (seeking job at a food business)\, retailers\, exporters\, importers\, distributors to sharpen their knowledge in HACCP principles. A certificate with the International HACCP Alliance seal will be presented to participants at the end of the course. \nDate: Sep 9-11\, 2025 \nDuration: 2.5 days \nTimings: Sep 9 & 10: from 8am to 5pm\, and Sep 11th from 8am to 12:30pm) \nRegistration cost: It’s free for Missourians (Courtesy USDA). The cost for out-of-state residents is $450. \nVenue: 155\, William Stringer Wing\, University of Missouri\, Columbia\, MO. \nRegistration link: https://extension.missouri.edu/events/haccp-0 \nFor more information contact: Kantha Channaiah\, lchannaiah@missouri.edu\, 573-882-2673 \n 
URL:https://heartlandfoodbusiness.org/event/free-haccp-training-sep-9-11-2025-in-columbia-mo/
LOCATION:University of Missouri Columbia\, 155\, William Stringer Wing\,\, Columbia\, MO\, 65201\, United States
CATEGORIES:In Person Training
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251016T133000
DTEND;TZID=America/Chicago:20251016T150000
DTSTAMP:20260507T235224
CREATED:20250923T220116Z
LAST-MODIFIED:20250923T220116Z
UID:48235-1760621400-1760626800@heartlandfoodbusiness.org
SUMMARY:How a Farm ID Helps You and Your Farm
DESCRIPTION:Explore the benefits of obtaining a USDA-FSA Farm ID number and NRCS conservation programs. Offered by LU Innovative Small Farmers’ Outreach Program. This event is open to farmers around the state via Zoom or in-person in Cape Girardeau.\n\nClick here to register.\n\nBrought to you by:\nLincoln University Innovative Small Farmers’ Outreach Program\nMissouri Rural Crisis Center\nMissouri AgrAbility\nUSDA Natural Resources Conservation Service\, U.S. Department of Agriculture\nUSDA National Institute of Food and Agriculture\, U.S. Department of Agriculture\nUSDA Farm Service Agency\, U.S. Department of Agriculture\n\nReasonable accommodation with be provided for people with disabilities and special needs. To make arrangements\, please contact Penny Wilson at WilsonP@LincolnU.edu or 573-914-7657.\n\nLincoln University is an equal-opportunity employer and provider.
URL:https://heartlandfoodbusiness.org/event/how-a-farm-id-helps-you-and-your-farm/
LOCATION:Cape Girardeau County Public Health Center\, 1121 Linden Street - Conf Rm B\, Cape Girardeau\, MO\, 63702\, United States
CATEGORIES:In Person Training,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251030T090000
DTEND;TZID=America/Chicago:20251030T160000
DTSTAMP:20260507T235224
CREATED:20250923T180505Z
LAST-MODIFIED:20250923T180505Z
UID:48216-1761814800-1761840000@heartlandfoodbusiness.org
SUMMARY:Ready. Set. Be Well: Small Business Benefits & Wellness Expo - Kansas SBDC at WSU
DESCRIPTION:Ready to invest in your business and your wellbeing? Join us for the second annual Ready. Set. Be Well: Small Business Benefits and Wellness Expo\, an event designed to empower small business owners\, solopreneurs\, and aspiring individuals looking to start a business with tools to grow stronger in both business and wellbeing! \nThis year\, we’re expanding our event with brand-new educational sessions and a live expert panel to give you even more tools and insights to grow stronger in both business and life. \nAttendees will also be able to connect directly with local providers offering valuable resources\, including:\nHealthcare: Direct primary care\, concierge medicine\, mental health services\, insurance brokers\nFinancial Wellness: Financial planning\, retirement account coordination\, HR consulting\nWellness: Physical therapy\, fitness programs\, preventive care\nAnd much more! \nWhether you’re well established or just exploring your options\, this event is packed with practical support and meaningful connections! \nEvent Details\nDate: Thursday\, October 30th\, 2025\nTime: 9:00 am – 4:00 pm\n**Note: This is a come-and-go event.\nCost to attend: None\nLocation: WSU Hughes Metropolitan Complex\, 5015 E 29th St. North. Wichita\, KS 67220 \nRegistration will close at Noon on October 29th\, 2025. \n***Food trucks will be on-site from 11:00 a.m. to 1:00 p.m. to purchase lunch. \nPlease contact trainwithsbdc@wichita.edu with any questions.
URL:https://heartlandfoodbusiness.org/event/ready-set-be-well-small-business-benefits-wellness-expo-kansas-sbdc-at-wsu/
LOCATION:WSU Hughes Metropolitan Complex\, 5015 E 29th St. North.\, Wichita\, Kansas\, 67220\, United States
CATEGORIES:In Person Training
ORGANIZER;CN="Kansas SBDC at WSU":MAILTO:ksbdc@wichita.edu
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